Reverb Tour- “Espressos with Entrepreneurs” Episode 5

Sorry for the delay in updating our blog. If you read along in the next several blog posts, you will fully understand what was going on in my life. Here’s a hint… I got engaged, married, went on a honeymoon, bought a house, and moved. Needless to say I was a little bit busy. Now I’m back at it, and am updating the website for our visitors. Thanks for checking us out.

In this episode of Espressos with Entrepreneurs we take a tour of the roasting facility. It’s a small tour, but a fun one. On the tour, you will see how coffee transforms from a boring agricultural product into one of the most enjoyed substances on the face of our planet. I will walk you through the steps of the roasting process, and hopefully you will learn a thing or two about how I go about my day, and hopefully you will see the amount of care and attention to detail I put into roasting great coffee for you the customer.

Like I said, it’s a short tour, but we just wanted to give you a chance to go behind the scenes and get a closer look at everything. At Reverb, we strive to educate our customers and create a more knowledgeable coffee drinking community. If you ever have any questions about coffee, feel free to contact me with any questions you may have.

“Espressos with Entrepreneurs” is a joint project with Lone Wolf Video and Reverb Coffee Company. It’s what happens when two Memphis based entrepreneurs, one a coffee roaster and the other a video producer, get together, have fun, and talk about important and comical topics. We hope you enjoy and keep checking it out.

Reverb Social Media Links:

Facebook  Twitter  Instagram

Choose 901 Video on Memphis Coffee Roaster

Choose 901 is an organization that focuses on promoting the best that Memphis has to offer, and strives to draw people to the city of Memphis. Their vision is to bring people to this city to invest their lives and time to see the city of Memphis achieve a brighter future. They promote local businesses and organizations and were gracious enough to make a video about us. Check it out and get an up close look at the roaster and roasting process. Also, you’ll learn a little bit about our vision.

 

 

For more information on Choose 901, go visit their website here.

Burundi Coffee Sale

Why is our Burundi coffee on sale?

Because it is the roast that we are the most crazy about! This coffee is incredibly tasty and possesses all the quintessential tastes of African coffee. It is very light and fruity and translates well to a lot of brewing methods. If you’re looking for something really interesting to share with your friends, this is the roast to choose. If you serve it right, your friends will think you are an expert Barista.

If you would like a more detailed taste description for this roast, please visit our page specifically dedicated to the Burundi roast. You can find that here.

If complex taste characteristics confuse you, I’ll state the reasons to buy this coffee very simply. It is a delicious coffee. If you have been trying to work your way into drinking coffee without a lot of sugar and creamer, this coffee will do the trick. I’ve drank a lot of coffees in my day, but this one is special. I really hope you try it and enjoy it. Thanks!

Our Coffee

 

Reverb Coffee Company is a micro coffee roaster established in Memphis, TN. We are in business to bring our customers and the city of Memphis a better coffee experience. We feel that there is a gap in the coffee industry in the area, and we want to fill that gap with exceptional quality. This starts by us locating the best possible beans to roast for our customers. When we are choosing beans to roast for our customers, we not only look for quality, but we also look for a wide variety. We want a wide variety so our unique customers can find a unique coffee that fits their desires and personality. If you ever have any questions along the way in ordering coffee from us, feel free to email us at info@myreverbcoffee.com.

We may be small now, but we look forward to growing and expanding our offerings to our customers. In the coming years we look forward to opening cafes and have our cafes be a nexus of community and conversation. Also, we cannot wait to open a public roastery so our local customers and visitors can come watch what an awesome process that coffee goes through to get from the farm to your cup.

 

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Our Vision

 

To reverberate means to echo or have continuing and serious effects. As a company, we hope that we can achieve the meaning of the word that inspired our name. It is our goal for the things that we do as a company to echo back into and affect the communities that we are located in.

Our long term vision is to own with or partner directly with coffee farms in foreign countries. It is our goal to establish orphanages, churches, community centers, etc. on the farm or in the area of the farm with the proceeds from the coffee that we sell from that farm. This goal is our attempt at establishing a model even more beneficial to the farmers than the current fair trade model. Not only would we be giving a fair price to our farmers for their coffee, but we would also be investing in their lives and the lives of the community that they are a part of. We hope to one day see the effects of our company reverberating through entire communities in developing countries.

Before we can achieve our long term goal, we want to establish ourselves in the city of Memphis. We want to become a beacon of hope and goodwill to those in the Memphis area. We look forward to partnering with churches and organizations that are already established in the city and working with them to see the city of Memphis achieve a brighter future. Part of this goal is to hire young adults from underprivileged areas of the city to work at our cafes and other locations. We would like to have these people to have a chance to be mentored either through high school and college and achieve a high-skill level career. Through their time with us, we will hopefully instill the philosophy that it is ok to dream, and we want to emotionally support their dreams, and, if possible, financially support them as well.

Great coffee for a greater good will be a phrase you see a lot in any interaction with Reverb Coffee Company. We strive for that phrase to be more than a motto. We want it to become a mission that we are identified by. When you purchase from us, we first want you to know that you are getting a superior product, and second, we want you to know you are supporting a superior cause.

 

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Our Method

As a new startup, here at Reverb Coffee Co, we are still finalizing details for the best path for long term growth for the company. As strategies and other details change, the way you order and receive the product may change. Know that you will be informed of any changes that are made.

In the early stages of Reverb’s growth, the most important thing for us is to make sure that you receive the freshest product possible. In order to do this, all orders will be processed at the beginning of each week. We plan on roasting all of our orders from the previous week on Monday and shipping those orders out on Tuesday. To make sure you are on the current weeks order, please have your orders in by 10:00 AM CST on that Monday or before. We will have the date of the next shipments posted, so you can know when to expect your coffee. If you absolutely need a caffeine fix and cannot wait until the next shipping date, email us at info@myreverbcoffee.com to check on any inventory we may have.

In the near future, we will look to have a local delivery service to our Memphis based customers, to save you some shipping costs. Keep your eyes peeled for that information.

If you have any special requests or would like information about setting up a wholesale account, email us at info@myreverbcoffee.com. We are here to service any requests you may have, and we will to our best to meet any needs you may have.

Lastly, know that coffee beans are just like any other agriculture product. They are very seasonal, so throughout the year, our offerings will be changing. Never fear though, for we have your tastes and desires in mind when we source our beans. The quality will never be lacking, it may just be delivered in a different bean.